"Estrella Green deliver the strategy and the implementation. ROI to date: well over 10x."

Richard Dennys, CEO, Webgains

Estrella Green is a strategic marketing agency working with technology companies to drive revenue and build brand equity.

With an impressive track record, the Estrella Green team represent our clients as an outsourced CMO and supporting marketing department, developing applied marketing strategies and delivery plans to hit your targets.Estrella Green has developed a tried and tested marketing framework that enables us to bring brands to life, resonate with your target market and grow successful technology companies.

What our Clients say

Luke Davies

Commercial Director, SkyDox
Estrella Green are the perfect technology marketing agency to work with. You feel they are a valued part of the internal team while providing external perspective and focus that is so important.

Hazel Moore

Chairman, FirstCapital
There is a great mix of skills in the Estrella Green team, so that they can deliver both the strategic insight, content creation and implementation.

John Tarbet

Commercial Director, AEG
Estrella Green are very quick to understand and identify what your business requirements are, even if you’re not entirely sure at the start of the process! They work quickly, to time and budget.

Richard Dennys

CEO, WebGains
Estrella Green deliver the strategy and the implementation. ROI to date – well over 10x.

Steven Pike

CEO, HGEM
The new positioning landed very successfully and has enabled us to continue building on it. Our branding is now much more coherent and mature in the promise it makes to our customers and we have noticed an increase in the rate of inbound enquiries of at least 100%, together with an increase in opportunity conversion rate of around 50%.

Paul Maguire

Communications & PR Consultant, Magnite
One of those rare marketing experts who you can turn to whatever the brief and who instinctively know the best way forward. Their ideas and recommendations are always spot on. They are also great fun to work with.

OUR SPACE FRAMEWORK

A unique approach toMARKETING STRATEGY

Our unique approach has been fine-tuned during the implementation of marketing solutions for successful technology vendors, resellers, venture capital and private equity clients over the past two decades; leading to numerous national and global roll-outs as well as successful exits,
including IPOs and M&As.
 We ensure that no matter where your brand is accessed, all of your communication touchpoints reflect a clear, consistent and coherent brand position and thought leadership narrative.

STRATEGY

We ensure the marketing strategy is authentic, delivering a clear value proposition in line with agreed KPIs. The key to success is long-term implementation and consistent communication. We only develop marketing plans that we are committed to delivering and we know will work.

PLANNING

From the marketing strategy we create a proactive plan of activity to build a brand narrative throughout the year while delivering leads into the pipeline. We plot all content requirements, communication activity, campaigns and target channels based on agreed objectives, budget and KPIs.

APPLICATION

During the planning process we audit all touchpoints and communication channels. Where required we create assets that support your brand and reflect your value proposition that not only appeal to your target market might also propel you above your proposition.

COMMUNICATION

Success comes from consistent communication across all channels, targeted and built over time. We create marketing campaigns to grow brand advocacy based on predefined strategy. We produce considered thought leadership to position you proactively in your market and ensure traction that delivers ROI.

EVALUATION

We build in a review cycle that is focussed on auditing the success of previous activity, reporting back and refining the strategy over time to ensure maximum impact across all stages of the programme, ongoing, so that our success is intrinsically linked to your success.

Who We Are

We have extensive experience building global brands and technology companies. Estrella Green work as an extension of your team to create an authentic marketing strategy and to implement this across all touchpoints and communication channels. We deploy the relevant skill set depending on your scale and requirements.

Tanya Estrella Ashdown owns the account position and fulfilment of the CMO role providing strategic marketing support and directing activity to ensure delivery.

Natasha McKenzie, née Green, delivers the marketing strategy and ensures that all brand collateral, communication and activity remain aligned within the agreed strategy.

Aby Sullivan leads the production team, which ensures each project, campaign and activity is planned and delivered on brief, on budget and on time; monitoring and reporting on KPIs with clear metrics.

Ollie Nicklin owns creative direction and output of brand identity across all communication channels, from creative concept to execution; through to final delivery and go live.

Charis Fisher heads up the content and editorial team running planning meetings and producing press releases, case studies, market features and thought leadership.

Get in touch

Estrella Green is a strategic marketing agency that has a unique understanding of technology companies and how to grow market share quickly and sustainably.The Estrella Green SPACE framework ensures a solid platform to build brand equity and lead generation. Applied Marketing Strategy for technology scale-ups is our sweet spot. Please get in touch to find out more….

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